Google dropped a number of search features and structured data types. Google is testing a new version of AI Mode. Google AI Mode gained three new agentic capabilities.

Google AI Overviews continue to result in a drop in click-through rates, a report says. Google is testing replacing the definitions box with AI Overviews. Google’s John Mueller issued a PSA on verifying your cloud URLs with Search Console. Google and Bing are eating up Grokipedia.

This development reflects ongoing changes in how search engines evaluate and rank content, with implications for organic visibility strategies.

Google is testing a yellow-tinted parchment-like background for Google Search. I posted the monthly Google Webmaster Report.

The new Google ads label is causing accidental clicks. Google ads Waze ads inventory to PMax campaigns and campaign reporting for PMax is fully available. Google Ads Editor version 2.11 is now out. Google Merchant Center added top performing products and audience targets for promotions.

Key points

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Reddit said its search traffic is flat, AI is not yet a traffic driver and Google makes up 50% of its search traffic.

Why it matters: Could influence rankings, visibility, or content strategy decisions.

Source: Search Engine Roundtable

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