Explorer access is now available for Google Ads API developers
Google Ads Developer Blog
We are rolling out a new Explorer Access level access tier for Google Ads API over the next couple of weeks. This will allow new developers signing up for Google Ads API to gain immediate access to production accounts, no longer limited to test acco
We are rolling out a new Explorer Access level access tier for Google Ads API over the next couple of weeks. This will allow new developers signing up for Google Ads API to gain immediate access to production accounts, no longer limited to test accounts. Here’s how it will work: Existing developers are unaffected by this change.
For example, those with Test Account Access, Basic Access and Standard Access levels will continue to have these access levels. In the future, the Google Ads API team will continue to streamline the onboarding process with additional improvements, so stay tuned. If you have any questions or want to discuss this post, please reach out to us on our “Google Advertising and Measurement Community” Discord server . - Anash P.
Advertisers should monitor these changes closely as they may impact campaign performance, bidding strategies, and return on ad spend.
Oommen , Google Ads API Team
Key points
- We are rolling out a new Explorer Access level access tier for Google Ads API over the next couple of weeks.
- For example, those with Test Account Access, Basic Access and Standard Access levels will continue to have these access levels.
- In the future, the Google Ads API team will continue to streamline the onboarding process with additional improvements, so stay tuned.
- This will allow new developers signing up for Google Ads API to gain immediate access to production accounts, no longer limited to test accounts.
- Here’s how it will work: Existing developers are unaffected by this change.
Why it matters: May affect campaign performance, policy compliance, or optimization tactics.
Source: Google Ads Developer Blog