Messaging Framework Template
Capture positioning inputs before running the AI Text Analyzer or Content Generator.
Audience Snapshot
- Persona name:
- Core pains:
- Desired outcomes:
Value Pillars
| Pillar | Proof points | Objection handling |
|---|---|---|
Brand Voice Settings
- Tone descriptors:
- Vocabulary preferences:
- Mandatory phrases or taglines:
Content Structure
- Hook or headline idea
- Supporting statement
- Proof or example
- Call to action
Measurement Plan
- Primary metric:
- Secondary metric:
- Review cadence: